The relationship between the internationally celebrated singer and multiple award-winner Wizkid and top financial institution UBA has been a successful one as the two have impressively blessed each other with their brands.
The only few details about Wizkid’s endorsement deal with UBA that was disclosed is that deal was worth N3 million.
Financial institutions are very strategic and circumspect with their spending and investment not forgetting their affiliations.
It was not clear why the choice of Wizkid if they wanted an ambassador for the company but the secret why he was made the ambassador has been revealed.
Wizkid was awarded the endorsement contract so the bank will capture more young customers and fans of Wizkid in Africa.
