White Money Biography: Early Life, Career, Personal Life & Net Worth

Hazel Oyeye Onou, popularly known as White Money, is a Nigerian singer, songwriter, businessman, and reality TV star who rose to fame after winning Big Brother Naija Season 6: Shine Ya Eye. Known for his vibrant personality and relentless hustle, White Money captured the hearts of millions with his street-smart attitude and charisma.

Early Life & Background

White Money was born on June 6, 1992, in Enugu State, Nigeria, where he spent most of his early years. He comes from a humble background and was raised by his mother. To support the family, White Money helped her sell food on the streets from a young age.

His early life was marked by financial struggles, which shaped his drive and resilience. Seeking better opportunities, he eventually relocated to Lagos, where his hustle truly began.

Career Journey

Often referred to as a typical “Igbo hustler,” White Money has dabbled in various trades to make a living. He has worked as a:

• Photographer
• Generator repairman (tiger generators)
• Telecommunications mast installer
• Okada (motorcycle taxi) rider

However, his breakthrough came when he started importing designer shoes. This venture connected him with top clients and gave him a foothold in the fashion business. Today, he continues to run a thriving shoe importation business and has expressed plans to launch his own shoe line.

Aside from business, White Money is also passionate about music. During his time in the BBNaija house, he revealed that he had recorded several songs. Since leaving the show, he has released music and is gradually making a name for himself in the Nigerian entertainment industry.

Big Brother Naija: The Turning Point

White Money became a household name when he joined Big Brother Naija Season 6 (Shine Ya Eye), which premiered on July 24, 2021. His authenticity, humility, and humor quickly won fans over. He went on to win the competition, taking home a ₦90 million grand prize, which included cash, a car, a house, and other brand endorsements.

Personal Life & Interests

White Money describes himself as a “jolly good fellow” who enjoys having fun, creating music, watching movies, and hustling. He is fashionable, charismatic, and fluent in Igbo, Yoruba, and English.

He also runs a jewelry business and even makes lip balm from scratch. His well-groomed beard and stylish appearance make him stand out, earning him a spot in the “beard gang” of Nigerian celebrities.

Despite his fame, White Money has kept his relationship status private, and nothing has been confirmed about his romantic life.

Net Worth

Since winning Big Brother Naija, White Money has secured several endorsements and expanded his business empire. His estimated net worth is currently over $230,000, thanks to his BBNaija victory, music releases, fashion business, and brand partnerships.

Conclusion

White Money’s story is one of determination, hustle, and transformation. From selling food on the streets of Enugu to becoming one of Nigeria’s most talked-about reality stars, his journey inspires many young Nigerians chasing success against all odds.