Nigerian rapper, Odumodublvck has openly stated that Nigerians do not value hip-hop or its performers.
Nigerians, according to rapper Tochukwu Ojogwu, better known by his stage name Odumodublvck, do not value hip-hop or its performers.
In a recent CTRL Room interview, the singer of “Declan Rice” recalled how, as a young musician, organizers did not offer him seats at award ceremonies.
Odumodublvck also discussed how he turned down his team’s advice to collaborate with Afrobeats superstar Davido in order to get fame.
He said that instead, he was drawn to UK grime artists whose style suited his own.
Odumodublvck said, “In 2019, someone [in my team] said we should go to Lagos and meet Davido. But I was like, ‘What will Davido do for me? Even if Davido takes me to America and puts me on stage and I’m rapping my stuff, his fans won’t understand because they are afrobeats fans.’
“But these guys: Teezee, BOJ, and Sholz, are the pipeline to the UK market. And those are the closest guys I sound like internationally. So why don’t I follow that route to get to wherever I want to get to?’
“I was like, I don’t need Davido for anything now. Let me follow people that align with my vision. And that was how we just came together and we’re here now. Number one in the country against all odds. Tell them, they’ve to respect that thing. Because we went for an award show and we didn’t even have seats. They don’t respect hip-hop in Nigeria. They don’t respect us.”*
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