- Nollywood actress Eniola Badmus is actively promoting Nigerian brands.
- She shared photos of herself wearing a Naija brand on Instagram, urging Nigerians to support their brands.
Nollywood actress Eniola Badmus is championing Nigerian fashion brands and encouraging her fans to do the same.
In a recent Instagram post, the movie star shared stunning photos of herself wearing a locally made outfit and took the opportunity to promote the homegrown label behind it, @beunique_wears.
“It’s about time we start supporting our Naija brands. @beunique_wears made this beautiful outfit, and I love it so much. My people, kindly patronise @beunique_wears and thank me later……. @beunique_wears to the world.”
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Her post has been met with applause from fans who commended her for using her platform to spotlight Nigerian creativity and businesses.
In other news, Nollywood actress and filmmaker, Omoni Oboli, has shared her thoughts on the significance of popularity in the Nigerian film industry.
Speaking during a recent interview, she stated that an actor’s level of fame plays a crucial role in determining how often they are cast in roles. According to Oboli, the more well-known an actor is, the more opportunities they receive.
She emphasized that in Nollywood, visibility often translates into more work, making popularity a valuable asset for any performer aiming to succeed.
She said in an interview, “So, you know, all over the world, the reason why people try to build their career is so that they become household names, is so that they become faces that people can recognize. Because the more popular you are, the more jobs you will get. It is what it is. It’s not peculiar to Nollywood. That’s how it is all over the world. People have their faves and they want to see their faves.
“However, we also create faves. We also use people that people didn’t really know them before. And then you use them over and over again and they become faves. So once they become faves, everyone is now using them. So that’s how it works. So it’s not a bad thing to say, oh, filmmakers are using popular faces. At the end of the day, the audience would click on a movie because they recognize who’s on the cover, right? And actors know that. So everyone wants to be popular.
“Everyone wants to be a household name so that when people see your film, they click because they know you and they like you. It’s just the way people would buy something from people they know, love and trust, right? It’s the same thing with movies. So yes, we use people that are not well known and we make them well known so that other people would use them as well, right? So that’s how it works”.
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