- Announcing the move on Instagram, the Afrobeats star said the team was carefully chosen to reinvent and elevate his brand, with a renewed focus on his legacy and future in Africa’s vibrant entertainment scene.
Legendary Nigerian singer 2Baba has unveiled a new management team, signaling a fresh chapter in his iconic career.
Announcing the move on Instagram, the Afrobeats star said the team was carefully chosen to reinvent and elevate his brand, with a renewed focus on his legacy and future in Africa’s vibrant entertainment scene.
In a joint press statement, his team highlighted his immense contributions to the music scene:
“With a career spanning over twenty years, 2BABA has redefined Afro-pop and inspired countless artists. His timeless artistry, advocacy, and global appeal are hallmarks of excellence, and this new team has been brought on board to build on that legacy. From music releases and brand partnerships to global engagements and creative collaborations, the team will manage the full spectrum of his career, both locally and internationally.”
Speaking personally on the development, 2Baba expressed his enthusiasm for the transition:
“I’m excited about this new chapter. Change is a necessary part of growth, and I believe this team understands my vision, my legacy, and where we’re headed next. We’re not just celebrating the past, we’re creating more magic.”
The new team includes top professionals in music, branding, and entertainment law, with plans to launch new music, shows, and impact projects soon.
“We remain anchored in authenticity, excellence, and a deep sense of social responsibility, which continue to position the music legend as a powerful voice across Africa and the diaspora,” the statement added.
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